Social Media Strategist

• Content Strategy: Lead the creation of a social media content strategy that strengthens GOG's brand as a champion of game preservation. Identify the right channels, types of content, and opportunities that tell GOG's and users' stories.
• Content Planning: Develop a detailed editorial calendar that outlines key campaigns, content pillars, themes, and publishing schedules across all social channels. Ensure alignment with GOG's mission, integrating community-driven initiatives and nostalgia-driven content to resonate deeply with our audience.
• Content Execution: Craft posts and other content that build a narrative around GOG's mission. Design community-focused events and user-generated content initiatives that -inspire people to join the game preservation movement. Collaborate with the Marketing and PR teams to support brand campaigns, releases, and events.
• Engagement and interaction: Be GOG's voice on social media. Interact with our community on platforms like X, Reddit, Facebook, and our forums, ensuring a consistent, engaging brand voice.
• KPIs impact and reporting: Set KPIs for impact on Brand and Business, track them, and refine your approach accordingly. Job Requirements:

• Proven Strategic Work: 5 years of proven experience developing impactful social media content strategies that are coherent, bold, and aligned with brand goals. Proven ability to pick strategy-relevant KPIs. Skilled at using tools to prove impact and progress, or adapt as needed.
• Hands-On Creativity: Proven ability to creatively adapt social media codes, trends, and platform-specific content formats while maintaining GOG's unique brand voice. You're a one-person army—planning, creating, and posting content across channels.
• PC Games Expertise: Passion for gaming history, nostalgia for classic titles, and appreciation for their cultural significance. Ability to convey why these classics - and GOG's mission - matter.
• Excellent Communicator: Strong written and verbal communication skills, including proficiency in English. Ability to craft clear, impactful messages.

Your Mindset:

• Entrepreneurial Spirit: You are resourceful and proactive, taking charge of your success. You love building, taking calculated risks, and focus on achieving goals rather than getting lost in tasks.
• Self-Improvement: You actively seek out new perspectives, whether through conversations or training, and put your learning into practice.
• Leadership: You hold yourself and others to high standards, keep everyone accountable, and take initiative.
• Analytical Thinking: You consistently seek the best ways to track and measure the results of your actions.
• Creative Thinking: You bring innovative ideas and think outside the box.

• Remuneration: 12 000 - 18 000 PLN
• Unique opportunity to enter a booming industry and to influence the future of gaming,
• Work on an global and highly creative business and industry,
• Hybrid model of work with two days a week in our Warsaw office;
• Access to a health care and sports activities package, including free psychologist appointments,
• Possibility to take paid Menstrual Leave for all menstruating employees,
• Active employee networks for LGBTQIA+ employees, women of GOG and parents,
• Frequent social activities, free fruits/coffee/tea, an in-house cantina, and other goodies are a standard,
• An in-house gym, open 24/7, available exclusively for our employees,
• Free access to all games from the GOG catalogue, including The Witcher franchise and Cyberpunk 2077,
• Gamer’s paradise where you will be surrounded by games - living & breathing them!
• Dog-friendly environment – yes, you can bring your four-legged friend to work!
• Speak up! Policy - click and check details