Posted January 30, 2012
From a marketing POV - this is a huge success.
They're not spending a penny on Blizzcon.
They're not devoting any resources etc to it,
and yet EVERYONE on the internet is talking about "Blizzard is releasing 3 new games, they don't have time for Blizzcon".
Mad props to Blizzard PR people ;)
They're not spending a penny on Blizzcon.
They're not devoting any resources etc to it,
and yet EVERYONE on the internet is talking about "Blizzard is releasing 3 new games, they don't have time for Blizzcon".
Mad props to Blizzard PR people ;)