I could be mistaken, but I believe the term Amaray was the actual name of a manufacturer of DVD keep cases. The term ended up being commonly used to describe similar cases as a whole. I've never heard it used to refer to the inserts, but it's quite possible some have taken it to mean that as well.

Not that such background is particularly relevant, I just thought it was interesting to see someone use the term. Most people look at me funny when I use it, and I only picked up the habit from working in a retail environment that used such cases frequently.

Ah yes, the joys of de-stickering. I have a few cases where the label was so old theres no getting all that crap off of it.

But I don't buy used games from Gamestop anymore for a ton of reasons. I always wondered why some of their games have those generic cases. I don't understand how you could lose a game case, or even get it destroyed. The only thing I could remotely think of is loaning the game to a friend and getting just the disc back....or the person selling a friends copy.

What I would love to find is a site that does covers for PC download-only games, like say VVVVVV. It would be neat to make a backup disc and store it in a case with artwork.