jamyskis: I dunno, GOG as a word seems to be well established. You can't just call it "Good Games", not least because it will get confused with GamersGate and GetGames (seriously, what is with all the fucking Gs in storefront names? GOG, GamersGate, GetGames, GreenManGaming...)

Maybe a new name could emphasise the site's DRM-free credentials though?

blotunga: Let's make it sound more hard-core: GÖG ;)